Why participate in a Business Mission to Japan
Enormous trade opportunities exist for European business in Japan:
- Population of 120 million consumers
- Wealthy consumers with high purchasing power
- Foreign companies present in Japan report consistent profits and want to stay and expand (Jetro)
- Stable business environment and highly developed infrastructure is well suited to European firms (Jetro)
Challenges to penetrating the Japanese market?
- Language barrier
- Establishing contacts, connections, and network
- Business culture and practices
- Knowledge on specifics of market and industry
How does the EU Gateway Business Missions successfully overcome these challenges?
- Translation and interpretation services
- Pre-arranged contacts with local companies and meeting facilitation assistance
- Professional coaching on doing business in Japan
- Market studies and expert briefings
EU-Japan Economic Relations
Japan is one of the EU’s main economic partners. The two economies together account for 40% of global GDP, nearly 30% of world trade and provide half of the world’s outflow of foreign direct investment. Japan is a major destination for European foreign direct investment (FDI) as is Europe for Japanese investors, in particular in the new EU Member States following EU enlargement in 2004 and 2007. EU investment in Japan is 88 billion EUR (2006).
Read more about EU-Japan Bilateral Relations ...
